Elite Sales, the Thoroughbred consignment business of Liz Crow and Bradley Weisbord, will begin selling yearlings in 2023, adding to their existing business of breeding and racing stock, according to the pair.
“Elite Sales launched in 2017 with the goal of being the number-one consignor of horses of racing age and broodmares/broodmare prospects,” said Weisbord. “With six years under our belts, we have experienced a wide range of success including selling 21 off-the-track broodmare or racing prospects for $1 million or more.”
The addition of yearlings to their lineup is the latest news from Elite, who sold their first two weanlings at the Fasig-Tipton November Sale, including a Gun Runner filly for $675,000. They also were represented with a consignment at Tattersalls December for the first time in 2022.
“Since launching Elite, our team has enjoyed building relationships with the most prominent buyers and sellers of bloodstock around the world. We believe that these relationships along with our boutique model, top client support, and ambitious marketing have led to our success,” Weisbord said, “The move into yearlings has been long-planned. Liz and I have some of our own homebreds we will sell, we will sell for our existing clients, and we hope to add some large breeding farms into the mix.”
Elite has hired Beth Bayer, the former director of sales for Woodford Thoroughbreds, who has 20 years of experience in the industry, to run the day-to-day consignment, leaving Liz Crow free to continue her scrutiny of yearlings on the sales grounds.
“Liz is one of the leading agents purchasing yearlings each year and we feel her knowledge of the market along with her great eye will be a huge asset to our clients. She will be available for farm inspections as we lead into yearling prep and sales time. We also feel that since our team sees every single horse on the sales grounds at every single yearling sale, she will have a great understanding of where yearlings most appropriately fit in each catalogue and sale.”
Fasig-Tipton July would be the first sale the company will target, followed by Fasig-Tipton Saratoga, Keeneland September, and Fasig-Tipton Kentucky October Yearlings.
Weisbord said he would continue to handle client and buyer relationships on and off the sales grounds. Katelyn Jackson, Samantha Bussanich and Jake Memolo will remain with Elite as well, and that the company would continue to be run as a boutique consignment operation.
In its six-year history, Elite has sold over $135 million in horses, averaging over $295,000 per horse. Those sales include Monomoy Girl for Michael Dubb, Monomoy Stables, The Elkstone Group and Bethlehem Stables, who brought $9.5 million at Fasig-Tipton November 2020; and Paris Lights for WinStar Farm, who topped the 2021 Keeneland November Sale at $3.1 million.
“Elite Sales has done an outstanding job in the mixed sale and horses-of-racing-age marketplace and I’m sure that they will do an excellent job as they enter the yearling sales marketplace,” said Fasig-Tipton President and CEO Boyd Browning. “They have an excellent group of people on their team and Beth Bayer has great knowledge and will be a valuable addition.”
“It’s always good to welcome consignors that have great connections like they do,” said Keeneland’s Vice President of Sales, Tony Lacy. “They’ve done a wonderful job over the past few years with their mixed sales business, and it’s a natural evolution for them to move into the yearling market.”